Sales & Marketing
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Starting Up? Avoid These 3 Common Mistakes
Abbie Davies Steinbacher Founder, CEO, My First YogaIt’s easier than ever to start a business — but it’s also easier to fail. To stay on top, avoid these 3 common startup bloopers.
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The Business Lesson That Cost Me $30,000
Trevor Mauch CEO (Chief Entrepreneurial Officer)No matter how reputable the firm is, outsourcing your marketing can fall flat if you, as CEO, don’t set goals first — a lesson that cost me $30K.
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15 Tips for Writing Your Company’s Mission Statement
Before defining your company in a few phrases, read these tips to craft an effective mission statement — one that both guides your actions, and attracts customers.
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Career Karma
How to Embrace Your Quirks (and Attract Better Clients)
Steph Auteri career coach, writer, and editorSo, what do sex writing and career coaching have in common? The secret to finding your ideal client is highlighting what makes you, well, different.
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How to Get Measurable Results With Pinterest
Erica Nicole Founder and CEOStill stumped about Pinterest? Here are five trackable ways to use the social network to drive business traffic and create brand loyalty.
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Dread Making Sales? A To-Don’t List for Selling More
Neil Patel Co-Founder and VP MarketingBusiness success often boils down to sales. But you don’t have to be a born salesman — you just have to avoid these 7 common sales mistakes.
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10 To-Do Items When Pricing Your Product
Before finalizing the price, consider the value. Follow these top tips from ten successful young entrepreneurs.
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How to Effectively Spend Your Online Marketing Budget
Don’t spend your online marketing budget on dead-end endeavors and empty PPC campaigns. Instead, leverage these tested ideas first.
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10 Surefire Strategies to Reach the Teen Demographic
The teen demographic may be fickle and tricky, but they’re a lucrative audience — if you can catch their attention, that is.
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5 Steps to Stand Out as an Etsy Entrepreneur
Michael Margolis PresidentIf you’re just setting up shop on Etsy, success is about more than what you’re selling. It’s about giving customers a reason to buy.
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13 Tips for Writing Your First Professional Development Book
If you’re thinking about writing your own professional development book, think again. Knowing your market first is critical.
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15 Negotiation Tactics for Startup Owners
Don’t enter the negotiation room unprepared. Fifteen successful young entrepreneurs share their top tips for sealing the deal.
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How Not to Screw Up a New Business Relationship
Lauren Perkins Founder and CEONew colleague or client? Use the rules of dating to build a relationship: be clear, be communicative, and remember that timing is everything.
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The Ambitious Lifestyle
Are You a One-Trick Pony? How to Give Customers More
Greg Rollett CEOIt’s not enough to offer just one “golden” product anymore. Continue selling to existing customers by giving them more of what they love.
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Fierce Tips for Fierce Female Entrepreneurs!
9 Ways to Approach Anonymous Haters Online
Kris Ruby PresidentWhen anonymous haters damage your business reputation online, should you react or retreat? Nine entrepreneurs share their best advice.
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A 5-Step Strategy for Crafting a Company Vision
David Schnurman CEOIs your company’s team clear on long-term strategy? Get everyone on the same page with this simple, five-step visioning process.
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How to Draft a Press Release for the Digital Age
Are you getting the press coverage you need? Successful entrepreneurs dish on how to draft a press release for the digital age.
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4 Code-Free Steps to Launch Your Business Website
Tony Navarro Founder and CEOTips, tools and steps for making your online business a reality — even if you don’t know how to code a website.
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Science of People
Who’s in Your Professional Inner Circle?
Vanessa Van Petten CEO and AuthorDo you have a professional inner circle? Having a peer group provides accountability and honesty entrepreneurs can’t get elsewhere.
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3 Ways to Build Buzz for a Product Before It Ships
Jonathan Mead Chief TroublemakerAre you establishing market need for your product before it hits the shelves? Here are 3 tips to create buzzworthy, profitable launches.
Read More | 3 Comments Branding, Business, Sales & Marketing