12 Top Apps for Business Travel
Twelve entrepreneurs share their favorite apps to make summer travel efficient and business-friendly.
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8 Copywriting Tips for a Killer Business FAQ
Your business website FAQ section is an underrated but powerful way to sell more. Matthew Ackerson shares some copywriting tips for putting yours over the top.
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The 4 Major Categories of Business Website Traffic, Explained
For online businesses, there are four primary sources of traffic — and your Internet marketing plan should absolutely include a little of each.
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9 Resources to Help You Brush Up on Your Tech Skills
There are hundreds of resources out there now for women who want to brush up on their technical skills, from code to engineering. Here are 9 favorites.
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Building an App? 5 Questions to Ask Your Mobile Developer
Thinking about paying someone to develop an for your business? These 5 questions are critical to ask your mobile developer.
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5 Key Elements to Track Your Next Marketing Campaign
Tracking the results of a marketing campaign isn’t nearly as fun as counting sales and conversions, but Phil Frost argues that it’s a critical component to your next campaign’s success.
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5 Ways to Get Fewer Emails (Finally)
Social media marketing expert Laura Roeder shares 5 ways to tame your inbox — not with labels or priority mailboxes, but by simply getting fewer emails in the first place.
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From 0 to 100 Million Users: How a Simple Video Can Change Your Business
Dropbox went from 0 to 100 million users in just five years — largely thanks to a simple, 120-second video explaining its services. Andrew Angus outlines their approach (and what we can learn from them).
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5 Pieces of Advice for Entrepreneurial MBAs
Getting a Harvard MBA should prepare you for entrepreneurship…right? While MBAs certainly have advantages (like analytical training), they may have to work a little harder on some other qualities first.
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How to Use Coupons to Promote Your Local Business
Got a local business? Then, combined with a comprehensive marketing strategy, online coupons might just be one of the most effective sales tactics you use.
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YEC Member Spotlight: Jeff Testerman, Managing Partner/Co-Founder, BROKERHUNTER.com
For BrokerHunter co-founder Jeff Testerman, success is measured not in dollars, but in how well he serves his financial services industry clients year after year.
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7 Steps to a Headache-Free Website Makeover
Relaunching, redesigning or just rebooting your whole business website? It doesn’t have to be the expensive headache you’re imagining. (Promise!)
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5 Reasons Your Website Should Use Responsive Web Design
Though responsive web design (RWD) is primarily a technical technique, the impact on your startup’s web strategy cannot be underestimated. Mike Hostetler shares 5 reasons why.
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12 PR Don’ts for Online Entrepreneurs
Increasingly, reporters rely on your online presence — from your company Twitter account to your personal blog — to glean info about your startup. But that can go terribly wrong if you’re not prudent.
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Which Tech Duties Can I Outsource? 15 Entrepreneurs Weigh In
For bootstrapping entrepreneurs, it’s tempting to outsource as much work as possible — especially technical jobs, like web development, than can add up quickly. But should any of that work stay in house?
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5 Keys to Creating a Successful Online Promotion
Social promotions like giveaways and sweepstakes are key marketing tools. Make the most of them by ensuring they are simple, engaging, shareable, promoted, and mobile.
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9 Tips to Optimize Your Company’s Visual Content
From Pinterest to Vine, visual and multimedia content is fast becoming the key to potential customers’ hearts. For brands new to posting images and video, here are a few key considerations before diving in.
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8 Tools That Make Tracking Customer and Web Data Easier
From real-time social mentions to click-throughs to cold calls, your business has a lot of interactions with potential customers. But are you measuring all this data in one intuitive place?
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Look Under the Hood: 3 Rules for Buying a Website
If purchasing a new website seems daunting, you’re not alone. Matt Mickiewicz (of Flippa, 99designs and Sitepoint fame) shares three ways to make sure you’re doing your due diligence first.
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Is Your Website Designed With Your Customers in Mind?
Customers view websites differently than the companies that design them. Flashy ads, pop-up banners and other tactics designed to generate leads can actually end up driving them away. Are you making that mistake, too?
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