The Insider: Starting Up

7 Quick Questions to Ask Before Your Next Networking Event

Before you start hitting the industry conference or event circuit in the new year, make sure you’re going for the right reasons — and making a killer first impression, too.

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3 Questions to Create Your Dream Job

So many of us fantasize about what our dream job or company would look like, but fail to realize what we really want. Here are 3 questions to help.

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5 Steps to Turn Your Business Setback Into a Success

Entrepreneurship and failure go hand in hand. Main Street ROI co-founder Phil Frost shares his 5-step plan to turn your next mistake into a business breakthrough.

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12 Ways to Hone Your Email Marketing Strategy

Email marketing campaigns suffer from a lot of sins: confusing subject lines, cluttered layouts and entreaties to buy. Here are a dozen ways to improve your campaign — and see better results.

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Building a New Website? 13 Things to Ask Your Developer For

Startup founders and business owners get so overwhelmed by their “wants” list that they fail to take the time to really vet their developers — and their developer’s ideas — for their online presence.

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7 Common Tax Mistakes Your Startup Can Avoid

Taxes: the bane of every startup’s existence, to be sure. But by being proactive, you can plan for your financial obligations and avoid headaches with the IRS down the line — here’s how.

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3 Important Truths for First-Time Founders

Entrepreneurship is a step-by-step process, and you have to crawl before you can walk. Liam Martin shares 3 of his favorite pearls of wisdom, which have helped him grow Staff.com since its inception.

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3 Ways Tech Startups Can Avoid Wasting Time and Resources

The Lean Startup approach can help you streamline your next tech project — and prevent your team from wasting time and resources on “big” ideas.

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Accelerators vs. Incubators: What’s the Difference?

What’s in an incubator? Business incubators mentor companies through childhood while business accelerators guide them through adolescence into adulthood.

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3 Steps to Increase Transparency (And Keep More Customers)

Simple improvements, like adding initials to the back of a sandwich bag, can go a long way in making a customer feel more at ease with your business or brand — which leads to better retention rates and higher sales. It’s called kanban.

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How to Position Your Startup to Attract Top Tech Talent

Finding a technical co-founder isn’t about “finding a coder” to do your bidding — it’s about building a network, and a viable product, and recruiting a dedicated team to work with you as partners and mentors.

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How to Raise Your Prices During a Slow Recovery: 13 Tips

Yes, you can raise your startup’s prices when the economy is less than stellar — assuming you can provide value and clear ROI.

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3 Key Pointers for First-Time Entrepreneurs

Think you need to write a business plan before you start up? Or that you should keep your big idea secret? Think again! Rent the Runway’s Jennifer Fleiss debunks the myths.

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5 Ways Female Entrepreneurs Can Excel in Any Field

Women in tech are still few and far between, but triple threat entrepreneur Nathalie Lussier offers 5 compelling reasons why being a woman might actually give you the upper hand.

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14 Top Benefits of Working for a Startup

Startups don’t always offer the best pay rate, but most entrepreneurs agree the experience and mentorship is priceless (especially if you love to take initiative).

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13 To-Dos Before Developing a Content Marketing Strategy

Content marketing is a great way to generate inbound leads and build your brand reputation — but heed these 13 YECers’ advice before getting started.

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3 Pieces of Hard-Won Startup Advice

When you start a business, there’s no shortage of people offering you advice. Disqus founder Daniel Ha has found that the best advice combines experience and perspective.

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Why an Entrepreneur’s Best Asset Is Gut Instinct

Laura Calandrella learned the hard way that not trusting your gut can be a costly business mistake. Now she’s offering 3 tips for other business owners who find themselves in the same situation.

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5 Easy Steps for Mapping Your First Big Meeting

Author Travis Steffen outlines a simple, five-step strategy for mapping out a successful client or investor meeting — one even first-time entrepreneurs can handle.

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5 Tips for Balancing a Job, a Family and a Startup Too

When even your wife says you’re doing it wrong, it’s time to rethink the way you balance your two passions: the startup life and the family life.

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