The Insider: Starting Up

Meet YEC’s Henry Balanon of Protean on #StartupLab

Henry is the Co-Founder and CTO of Protean. Previously, he co-founded Detroit Labs, a mobile app company that helped build the Domino's Pizza app. He's also worked at Bickbot as well as Cynergy Systems and Lockheed Martin in Washington DC.

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YEC Member Spotlight: Ioannis Verdelis, Founder and COO, Syntellia

Ioannis Verdelis, co-founder and COO of Syntellia, explains what to prioritize to get the most out of your day.

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5 Ways Your Business Should Be Using Video

Video isn't just a marketing tool or a content opportunity. Here are five ways you can use it to boost your company to the next level.

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Meet YEC’s Zalmi Duchman of The Fresh Diet on #StartupLab

Zalmi Duchman is Chief Executive Officer and the Founder of YS Catering dba, The Fresh Diet. Today, Zalmi has grown his business to become the largest US food producer in the freshly-prepared, daily delivery category - which now delivers meal plans to thousands of clients nationwide.

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13 Ways to Best Prepare Your Team in a Business Crisis

Businesses are by no means immune to crises. It's how you go about solving whatever comes your way that matters most.

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4 Tech Investments Your Startup Should Splurge On Early

Cutting costs can be great, but knowing what to spend on is essential -- especially when it comes to top-of-the-line technology for your startup.

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Meet YEC’s Prerna Gupta of Smule on #StartupLab

Prerna Gupta is Chief Product Officer at Smule, the leading developer of social music creation apps, like the #1 hit app Songify, an app that turns speech into music. Prior to her foray into entrepreneurship, Prerna worked in consulting at Monitor Group and early-stage venture capital at Summit Partners. She is also a budding angel investor and Resident Mentor at 500 Startups.

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Meet YEC’s Jayson Rapaport of Birds Barbershop on #StartupLab

Jayson Rapaport opened two restaurant franchises, and turned both around. Itching for his own thing, Birds Barbershop was born when his best friend Michael moved to town and asked him where to get his hair cut.

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The Pros and Cons of Going Into Business With a Buddy

Starting a company with a friend is risky business, but then again, so is starting up. Jun Loayza shares the good, bad, and ugly of working side-by-side with your BFF.

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3 Reasons to Work for a Startup

There are many, many reasons to work for a startup company, but here are three of the best.

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3 Ways Women Can and Should Have It All

There is no reason women shouldn't have it all: a brilliant career, a loving family, and a passionate life. Entrepreneur Elizabeth Schaeffer shares three tips for women who won't settle for boring.

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12 Tips for Balancing Parenthood and Entrepreneurship

In order to be the best parent to both your children and company, you must balance your personal and professional lives. Follow these 12 tips to strike the perfect chord.

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6 Things You Should Know About Mobile Video Advertising [Infographic]

Think you how how to advertise with video? Think again. This infographic will break down every detail in six easy steps. Lights, camera...action!

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How to Turn Your Business Failures Into Future Success Stories

People always talk about their successes. But in order to be great at something, you inevitably have to fail first...a lot. Neil Thanedar shares how his startup journey has led to his current success.

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Meet YEC’s Erica Bell and Katie Finnegan of Hukkster on #StartupLab

Erica Bell and Katie Finnegan are the co-founders of Hukkster. They launched Hukkster to help sophisticated shoppers save time and money. It is their mission to give you back control over your wardrobe and your wallet, helping you access the styles you adore at affordable prices season after season.

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4 Steps to Become a Better Salesperson

You are already a salesperson, whether you knew it or not. Read these four tips to tune up your skills.

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5 Ways to Use Market Competition to Your Advantage

In order to beat your competition, you've got to know them. Follow these five steps to blow those other companies out of the water.

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3 Important Lessons From Our First Major Pivot

Is your company pivoting in a direction you're not sure you want it to go?

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8 Simple Split-Testing Tools to Try

There are a lot of split-testing tools out there. Which ones should you trust? Eight successful entrepreneurs weigh in.

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Meet YEC’s Shara Senderoff of Intern Sushi on #StartupLab

Shara Senderoff Intern Sushi Co-Founder & CEO. Shara is also the founder of Script It and an active speaker in the film and digital communities.

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