5 Steps for Turning Customers Into Brand Advocates
Strategies for creating a personalized experience and establishing a long term customer relationship.
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Just Because You Build It, Doesn’t Mean They Will Come
Use these four tips for getting the attention of the your target audience — even if you’re a small fish in a big pond.
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How to Ask Someone to Become Your Mentor
Bert Gervais, a.k.a. The Mentor Guy, gives you the number one tip on how to ask someone to be your mentor at a conference.
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Is Your Company Making These Common SEO Mistakes?
Shama Kabani, award-winning CEO of The Marketing Zen Group, discusses the three biggest SEO mistakes most companies make.
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7 Ways to Build the Ultimate Support Network
You don’t have to go it alone just because you’re an entrepreneur. Here are some tips for building a network, so you don’t feel like you’re alone in the wilderness.
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How to Build a Business that Resonates With Purpose
Use these tried and true strategies for building an authentic business and attract your ideal clients.
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Improve Your Business Using Digital Literacy
John Meyer, Chief Creative Officer and Bro-Founder of 9 Clouds, discusses the who, what, when where and how of using technology and digital media as a business tool.
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The Zynga Method of Market Testing
Don’t get stuck in development with your product, waiting for everything to be perfect before you launch. Here’s how one online game-maker tests the market before going all-in; and you can too.
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How I Turned the Biggest Risk of My Life Into a Successful Business
After following the beaten path to corporate America, Louis Lautman, realized that if he was ever going to accomplish his dream of being an entrepreneur, he had to walk away from it all. Here’s how he made it pay off.
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How to Diffuse an Angry Customer
BeattheGMAT Founder, Eric Bahn, shares a simple technique that works 99 percent of the time for calming the unhappy customer.
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Mind Traps That Sabotage Your Business
If business growth seems sluggish, take inventory in these six areas to ensure you aren’t committing self-sabotage.
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How to Build a Sustainable Business Model
Urban Escapes founder, Maia Josachvili, knew the company would need a new business model if it was going to scale. She discovered that the answer was as simple as doing the math.
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Is Your Product Idea Viable?
Starting a business is not just about having an idea. Here are 5 questions to ask yourself before you forge ahead.
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How to Build a Breakout Business in a Saturated Market
KISSmetrics Founder, Neil Patel, asked his customers for feedback and gave them exactly what they needed. Here’s how he did it.
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10 Essential Facebook Do’s and Don’ts
With the right tools and strategy, Facebook can become an important part of your marketing, lead acquisition and customer- service strategies.
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Three Common Mistakes College Entrepreneurs Make
College students have a lot to learn about being an entrepreneur. Are you making these common mistakes?
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How to Publish Your First Book
Vanessa Van Petten, author and founder of RadicalParenting.com, discusses the four basic methods for publishing a book — and their pros and cons.
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7 Indicators of an Exceptional Digital Brand
Despite the growth of a new school of experts who spend their days discussing social media, few have mastered the art and science of digital branding.
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