Have you been wanting to hold a social media strategy meeting, but not sure where to start? Caitlin McCabe helps you prepare.
The largest startup of Gen Y’s lifetime will soon go public. What does that mean for the rest of us?
How much can you gain from getting customer feedback? The truth is there’s absolutely nothing to lose.
Against all the competition at trade shows, here’s how you can make your booth stand out, even with a brand new idea.
Though the quality of your product is important, sales and packaging can make or break your business.
If your business is to stay social media savvy, maintaining accounts on Facebook and Twitter isn’t enough.
How far can your marketing go if you have dissatisfied customers? Matt Mickiewicz shares his golden rules for great customer service.
While advertising is paid for, publicity is prayed for. Stop spending money on marketing and be featured for free instead.
Are you using social media to deliver quality content? Or to feed your own ego with “Likes” and RT’s? Gabrielle Bernstein shares how stepping away helped her step up her social media strategies.
Are you serving the right audience? Colin Wright wasn’t until he stepped out of the box, even if it was just for a single glass of wine.
In today’s digital landscape, making the connection with a potential colleague or business partner doesn’t necessarily need to happen in person anymore. Nathan Lustig outlines the ideal formats for making and taking email introductions.
No matter what industry, there are two sides to every business, and an entrepreneur must have a strong handle on both in order to achieve success. Nathalie Lussier shares the secrets to streamlining the lesser known side of business models.
Switching from a steady salary to your own freelance entrepreneur? Stop chasing project job boards and bring the business to you by actively marketing yourself effectively.
Becoming a frequently quoted media darling is both art and science — here are 19 ways to increase your chances of exposure.
Still wary about committing your precious time to another network? Here are a few reasons it might be beneficial to jump into Google Plus
Following the same rules that you would typically follow on a date provides some guidance for how to prepare for the event, what to do while there, and actions to take post-event to take advantage of any prospects.
Most people will make a snap judgement about you within a few seconds of meeting you. Keep these five things in mind to ensure your first impression is a good one.
When editorial consultant, Steph Auteri, started Word Nerd Pro, she burnt herself out trying to please clients and provide too many services. Here’s how she learned to pare it down and get paid what she was worth.
