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Melissa Pickering CEO and Founder, ICreate to Educate

Melissa Pickering founded iCreate to Educate in 2010 to unleash the inner Imagineer within every child. By commercializing a stop-motion animation software from university-based research, she has built up iCreate to engage thousands of kids in classrooms and homes around the world. Originally a mechanical engineer, launching into her career as a Disney Imagineer designing rides, Melissa was more interested in how to bridge the generation and gender gaps around careers in engineering, math, and science. With a vision in mind, she then worked as Assistant Director at the Tufts Center for Engineering Education and Outreach, which receives multi-million dollar grants from agencies such as the National Science Foundation to explore and develop new technologies and curriculum for engaging kids in STEM. Observing yet another gap in the pure grant-funded model, lending to a lack of funding or focus on dissemination in the classroom, she spun out iCreate to truly be the bridge between innovative research around education technologies and the realities of the K12 classroom. Focusing on the SAM Animation product, she built up a business through software licensing to schools and parents. After securing strategic funding from a larger education company - Kaplan Early Learning - Melissa looks to bring iCreate to the next level through enterprise adoption in K12 schools across the country.

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