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Azita Ardakani CEO, Love Social

Azita Ardakani launched Lovesocial - a communications agency based in Vancouver, BC - in 2009 after spending over 2 years volunteering on online impact initiatives. She was dubbed by Seth Godin in 2011 e-book “Pokes,” saying “If you would do it for free, you should make it a career” affirming that the ideal career is found by passion, not paycheck. With a background in Sociology from Simon Fraser University, Canada, Azita has always applied the lens of human drivers to her online marketing career. Staying committed to Lovesocial’s mandate of authentic marketing strategies, Azita has forged a new kind of entrepreneurship which mixes profit with purpose. She is the youngest female founder of the B Corporation model (a new kind of company which uses the power of business to solve social and environment problems) alongside the ranks of Patagonia, Etsy and Method. Lovesocial has acquired the attention of Jack Dorsey who is an advisor to the startup (CEO of Twitter) as well as investor Todd Moscowitz (former CEO of Warner Brothers Music).

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