Kris Ruby
President Ruby Media GroupMeet Kris Ruby
Kristen founded RMG with the goal of opening the vast potential of Social Media on the web to companies wishing to build relationships, grow and profit from Web 2.0. Kristen is at the epicenter of the social media-marketing world and frequently speaks to businesses and associations on new media and viral marketing. She also presents social media workshops for CEO groups to empower business owners to utilize social tools for their networks. Kristen was honored by Columbia University’s Business School to lead a social media workshop for its alumni organization and was chosen to speak on personal brand authenticity at Microsoft. Ruby is a columnist for FORBES, Westchester Magazine, Inside Chappaqua, Single & Smart and has been featured in numerous media outlets including NBC, ABC Good Morning CT, News 12, FORBES, FORBES WOMAN, AOL Small Business, Mashable, Entrepreneur, MSN Finance, BRAVO and more. Ruby has an ongoing social media segment on ABC Good Morning CT and is the on camera personality behind Westchester Magazine’s “Nightfly.” She was the youngest ever to be chosen as The Business Council of Westchester’s Rising Stars, and most recently 914INC Magazine dubbed her a “Wunderkind.” Ruby resides in Greenwich, CT with her dog Morgan and has offices in Greenwich, CT and Mt. Kisco, NY.
What tips/tricks do you have for getting quoted by the press?
When subscription sites like HARO or ProfNET send out queries, spend more time answering the question then pitching yourself as a source. If you give a journalist what they are looking for, it is evident that you are an expert. The biggest mistake people make is spending more time pitching themselves as experts then answering what the journalist is looking for—especially if they are on deadline!
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Fierce Tips for Fierce Female Entrepreneurs!10 Different Definitions of Entrepreneurial Success
Kris Ruby PresidentEveryone has a different definition of success, in business and life — but for most entrepreneurs, money isn’t the deciding factor.
Read More | Leave a comment Management, Money, Q&A, Self Assessment, Women Entrepreneurs -
Fierce Tips for Fierce Female Entrepreneurs!9 Ways to Approach Anonymous Haters Online
Kris Ruby PresidentWhen anonymous haters damage your business reputation online, should you react or retreat? Nine entrepreneurs share their best advice.
Read More | Leave a comment Q&A, Social Media, Starting Up, Tips & Strategies, Women Entrepreneurs -
Fierce Tips for Fierce Female Entrepreneurs!The Definition of an Entrepreneur
Kris Ruby PresidentLifestyle, revenue, risk or success? Eight business leaders share their definition of a true entrepreneur.
Read More | Leave a comment Management, Productivity, Q&A, Starting Up, Women Entrepreneurs -
Fierce Tips for Fierce Female Entrepreneurs!What Time Is It? Me Time
Kris Ruby PresidentTaking care of self is important. Here are some tips for avoiding burn out and getting some quality “Me Time.”
Read More | Leave a comment Psychology, Time Management, Women Entrepreneurs, Work/Life Balance -
Fierce Tips for Fierce Female Entrepreneurs!Walking the Young Entrepreneur Tightrope
Kris Ruby PresidentThe 23-year-old PR strategist discusses the challenge of balancing her personal and corporate brands — and getting an eagle eye perspective on her business.
Read More | Leave a comment Management, Starting Up -
Fierce Tips for Fierce Female Entrepreneurs!Boost Your Brand With Strategic Alliances
Kris Ruby PresidentOne of the most vital things you can do in your first year as an entrepreneur is form strategic alliances and partnerships, either with leaders of your industry or media gatekeepers.
Read More | Leave a comment Sales & Marketing, Starting Up


