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Aaron Patzer

Founder Mint

Aaron Patzer is the VP and General Manager of Intuit’s Personal Finance Group, managing the Mint from Quicken and Quicken Desktop brands. He is also both the visionary and technical mind behind Mint.com, acquired by Intuit in fall 2009. Aaron designed Mint to meet the needs of people who value the immediacy of the web, simplicity and their free time. Prior to founding Mint, Aaron was an architect and technical lead for the San Jose division of Nascentric. Before Nascentric, Aaron worked for IBM and founded two web development and online marketing companies: PWeb and International. Aaron holds an MSEE from Princeton University and a BS in computer science, computer engineering, and electrical engineering from Duke University. He has 10 patents filed or pending. Aaron’s innovation leadership has been recognized by national and international organizations. CNNMoney identified him as one of six Money Heroes in the US in 2008 and a Top 40 under 40 entrepreneur in 2009, and Inc. magazine included him in a list of the Top 30 US Entrepreneurs under 30. He was named one of just 34 worldwide Tech Pioneers by the World Economic Forum of Davos, Switzerland in 2008.

Q&A with Aaron Patzer:

I have an ebay business that I'm trying to build up. I'm mostly selling a specific automobile part that buyers purchase for restoration purposes. I'm not the only one selling these items, but there is definitely a market since the other sellers are doing very well. What are some ways that I can work to stand out as online retailer?

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